The Premier League can be an unforgiving place
Cilla Black would have struggled at Old Trafford last night when looking for surprises.
In the end it was another flame haired North-West celebrity who served up the punishment for Newcastle United in the shape of Paul Scholes and it wasn't a case of Surprise Surprise.
Newcastle players had spoke positively before the game and for half an hour or so they walked the walk too, then perhaps reality kicked in.
Whether some Toon players got drunk on the relative success they were having in the early stages of the game or Man U just kicked into gear, is no longer relevant.
Newcastle were left to clutch on to positives such as Andy Carroll's performance up front, a solid showing from Mike Williamson and some flashes of class from Wayne Routledge.
Apart from that and the 30 minute spell before Man U got into the zone, it was same old for the Magpies at Old Trafford.
A reminder that giving the ball away in the final third is a bad idea in the Premier League also came in the form of two first half goals.
That may sound obvious but there were numerous occasions in the Championship when Toon defenders were able to take two, three or four touches before clearing the ball up the pitch in the second tier.
Mistakes will be punished.
If anybody connected with Newcastle didn't know that before, they do now.
Carroll was a revelation for a 21-year-old up against Nemanja Vidic, and the good news is he won't be up against defenders like the big Serb every week.
He will get the goals.
Despite the weight of expectation on his shoulders and despite being given a rough ride from the Cockney Press last night, who re-emerged into the world of Newcastle United after a one season break.
Carroll is a worthy wearer of the number 9, and what the big man can bring to Newcastle will be beyond people who make judgements in just 90 minutes.
It was good to be back playing and working at a big Premier League ground but nobody at Newcastle is disillusioned by the task in hand this season.
And with a 52,000 crowd hopefully waiting ahead of the game with Aston Villa and a 15 month unbeaten home record to protect, the season starts on Sunday.